10-Cent Beer Night Gone Wrong
You’d think that promoting a game with 10-cent beer would be a good idea. Everyone gets to drink cheaply and enjoy their day. But not this crowd. The Cleveland Indians indirectly experimented on human behavior by running a 10-cent beer promotion to help with attendance. For 10 cents per cup, fans purchased an unlimited amount of beer. But the game took a turn for the worse when a naked fan ran onto the field, people mooned the bleacher section, and fans launched fireworks into the Rangers’ dugout. The game ended with a riot and injuries when people were pelted with rocks. According to Bleacher Report, “most of the intoxicated fans had knives, chains, and portions of the stadium’s seats that they had ripped off. Ken Aspromonte, the manager of the Indians, realizing that some of the Rangers’ players’ lives were in danger, told his players to grab bats and help them out.” It’s safe to say the Cleveland Indians never repeated this experiment (Bleacher Report).