Success – Adobe
- Current Company Value: Around $200 Billion
While Adobe has made some controversial decisions in recent years, no one can deny they are one of the most important companies within the media landscape today. Perhaps its most infamous product, Photoshop, has been used by millions of people for several years now. Yet the company’s editing software known as Premiere Pro and After Effects has been massive. Both are used in television for either your normal news station or for your favorite sitcom. Both are also not too expensive for the average consumer to afford. This allowed regular people to make videos equal to what you might see on television.
It can be stated that Adobe is one of the main companies that aided the internet age. As their products allowed regular people to make videos for YouTube, for example, which made them into internet stars. Some even went on to work for major companies and/or networks. This is even easier with Adobe’s new monthly subscription model. They did not stop there, as Adobe Audition has been a huge asset to radio stations. Plus, they are essentially the inventor of the modern Portable Document Format (PDF). Adobe Illustrator, Acrobat, Reader, and Flash are other critical pieces of the company’s overall IP. Adobe has carved out a huge place for itself among successful Silicon Valley corporations for sure.